Jonathan Duch

Charged with leading product vision, strategy, and execution for Wayfair's internal, self-service martech platform delivering billions of B2C and B2B emails, push, and SMS messages driving +$1B in revenue annually. Led a team of PMs to deliver solutions across multiple platform disciplines including customer data, workflow orchestration, AI optimization, agentic automation, ML-led send time decisioning, and ML driven content.

• Developed team's first 3-year, metric-led product vision and strategy — aligning product, engineering, stakeholders, and executives on delivering long-term business and customer outcomes.
• Accomplished 80%+ SMS list growth, 6%+ push list growth, and stemmed years-long email list declines. Increased site visits by 6%+. Grew revenue per visit by 10%+. Reduced critical incidents by 80%. (all stats are YoY)
• Led PM adoption of agentic AI, streamlining PM workflows and SFDL delivery times. Developed 12+ AI agents for data analysis, user support, and campaign automation.
• Led two end-to-end application redesigns, decreasing campaign creation time by 42% and saving users 2.8K hours per year.
• Reduced new user onboarding time by 50% by developing onboarding curriculum leading to faster value realization by stakeholders; increased core feature documentation from 10% to 100%.

Led integrations on Cheetah Digital platforms, including the customer data platform (CDP), and executed market releases. Introduced and ran the company’s first alpha and beta programs. Directed and provided oversight to domestic and international teams for the launch of products, such as data connectors, ad tech integrations, Adobe Experience Manager, and a universal webhook solution. Set up early adopter programs to receive valuable customer feedback driving product development/strategy and sales methods and providing reference customers, boosting product marketing.

• Built 0 → 1 integration framework and onboarded first large scale enterprise customers.
• Met/exceeded project and delivery deadlines for Fortune 1000 customers including Hilton, Williams Sonoma, and Roku.
• Bolstered Cheetah’s industry thought leadership and promoted product awareness by persuasively presenting and speaking at diverse public engagements.

Charged with leading the release and marketing of Monetate’s new platform — the Monetate Intelligent Personalization Engine, a machine-learning web content testing model. Managed and coordinated work across sales, product marketing, product management, and solutions consulting teams.

• Spearheaded customer engagements for the early adopter program for the Monetate Intelligent Personalization Engine, resulting in valuable customer references, credibility, and successful market launch.

Hired, onboarded, oversaw, and developed the North American solutions consulting team. Created compensation plans, territories, and performance metrics.

• Achieved on-target earnings; promoted from director of solutions consulting to director of product marketing.
• Increased efficiency by standardizing team processes and tools and successfully upleveled team demonstration ability.

Directed all prospect-facing technical sales discovery, created customized software demonstrations and sales pitches, and integrated prospect feedback into the product development cycle of the company’s software platform.

• First solutions engineer to lead Resonate’s initial SaaS product.

Co-founder of a lean startup providing SMS messaging software to the Philippine market. Created and implemented company vision, directed customer acquisition and product delivery, and managed product development, QA testing, and software release cycles.

• Led company from ideation to implementation.
• Closed first 4 sales deals in the Philippine market.
• Sold company to our largest client.

• Successfully developed and delivered more than 65 solutions for notable clients, including Microsoft, KLM, The Guardian, Marks & Spencer, and Groupon.
• Hired and led the first professional services team in Munich, Germany.
• Awarded the 2011 Services Employee of the Year award across all global offices.