PRODUCT LEADERSHIP · MARTECH · SYSTEMS THINKING

Jonathan Duch

Product leader focused on scalable systems, customer experience, operational clarity, and the intersection of marketing technology and organizational execution. 

linkedin.com/in/jonathan-duch 

OVERVIEW

Strategic and forward-thinking product leader recognized for developing outcome-driven product strategy, streamlining complex systems, and leading cross-functional organizations through growth, transformation, and execution. 

Over the past two decades, Jonathan has led product initiatives across enterprise SaaS, marketing technology, personalization, customer data platforms, messaging infrastructure, and professional services organizations. His work consistently focuses on making complicated systems understandable, scalable, and useful. 

EXPERIENCE

Building systems that scale with people.

Wayfair

Senior Product Manager

2021 — Present

Leading the vision, roadmap, and execution of Wayfair’s internal self-service Martech platform responsible for billions of customer communications across email and push channels. 

• Integrated three independent systems into a unified platform, enabling real-time personalization and improved customer understanding. 
• Reduced campaign creation time by 42%, saving approximately 2,800 operational hours annually. 
• Reduced onboarding time for new users by 50% through documentation and structured onboarding curriculum. 
• Reduced critical platform incidents by 80% year-over-year. 
• Standardized engineering planning and forecasting methods to improve delivery predictability and execution velocity. 

Cheetah Digital

Principal & Senior Product Manager

2018 — 2021

Led integrations and market releases across customer data and marketing platforms while launching the organization’s first alpha and beta programs. 

• Delivered enterprise integrations for Fortune 1000 customers including Hilton, Williams Sonoma, and Roku. 
• Introduced structured early-adopter programs to improve product-market feedback loops. 
• Presented platform demonstrations and thought leadership sessions to audiences exceeding 1,000 attendees. 

Monetate

Director, Product Marketing

2016 — 2018

Directed the release and positioning of the Monetate Intelligent Personalization Engine, a machine-learning driven testing and personalization platform. 

• Led early adopter engagement programs supporting a successful market launch. 
• Produced white papers, case studies, webinars, and customer research shaping go-to-market strategy. 

Earlier Career

Resonate · SMSGoGo · ExactTarget 

2007 — 2016

Built experience across product delivery, solutions consulting, startup operations, international expansion, and enterprise software implementation. 

• Helped establish ExactTarget’s German office and services organization. 
• Delivered more than 65 enterprise software implementations across Europe and North America. 
• Co-founded SMSGoGo, an SMS software startup serving the Philippine market. 
• Awarded ExactTarget’s 2011 Services Employee of the Year. 

CAPABILITIES

Areas of focus.

Product Strategy & Roadmaps

Marketing Technology Platforms

Cross-Functional Leadership

Enterprise SaaS

Operational Streamlining

Customer Experience

Global Team Leadership

Product Marketing

Platform Integrations

User Experience Optimization

EDUCATION

Education & Professional Development

Indiana University
Bachelor of Arts in Economics & Political Science 

Pragmatic Institute
Pragmatic Marketing — Build, Focus, Foundations